“From the very beginning of your search, it is important to understand the emotional connection you will have to the brand you select.”—Forbes
“Ask yourself what you really want to achieve by owning a business. … Once you understand what’s important to you, you’ll be able to evaluate any franchise opportunity and know if it’s a good match.”—Entrepreneur
Our country was forged on the entrepreneurial spirit. It’s built into our DNA, and it’s a spirit which continues to define and drive us to this day. In the current market, franchise ownership is perhaps the best and smartest way to make your own entrepreneurial goals a reality. That said, not all franchises are created equal. Franchise size, growth opportunity, customer and franchisee satisfaction numbers—all of these will be important factors in determining which franchise is right for you, as well as ascertaining how well a franchise aligns with your personal goals. Looking at these six essential considerations for franchising, it’s clear that one franchise in particular rises to the top.
I. Personal Goals: Love What You Do and Add Value to the World
When the right product or service meets a desperate need, the provider’s work experience is transformed. At Mathnasium, our customers are children, often children who are in the vulnerable position of thinking that they are “bad at math.” This erosion of confidence, if allowed to continue, can lead to incalculable damage. At Mathnasium, our primary purpose is to change that child’s entire relationship with math, to show them that they can understand, and even triumph, at math. In this way, Mathnasium Franchisees are changing kids’ lives, helping them excel at something that will open doors and lead to new opportunities for decades to come.
B. CUSTOMIZED LEARNING PLANS for each child. Mathnasium uses sophisticated assessment tools to determine the precise learning needs of each child on an ongoing basis.
C. EXPERT INSTRUCTORS. REAL PEOPLE. Our instructors truly care about their students. They celebrate their successes and believe in them.
D. THE MATHNASIUM METHOD™. Our time-tested tools and materials teach math in a way that makes sense to kids. We believe that every child can excel at math if they receive the right explanation and instruction.
E. Helping kids UNDERSTAND and ENJOY MATH. Parent testimonials overwhelmingly express the newfound confidence their children feel about their grades and in the classroom and that for the first time they look forward to doing math.
III. Growing Demand
Universities are demanding ever higher math scores for admission. At the same time, public school class sizes are growing, and teachers have less and less time to give students the individual instruction they need. Whether a student is struggling and requires extra help or gifted and craves a greater challenge, the need for supplemental math education is a global phenomenon, and it isn’t going away anytime soon. Mathnasium is the best service of its kind to fill that need.
IV. A Proven Success, Continued Growth Worldwide
The first Mathnasium Learning Center opened in 2003. Today we have more than 800 Learning Centers around the world with new Centers opening each week. Mathnasium appears on Entrepreneur’s Franchise 500 list year after year, and we were just ranked 44th in 2017. Mathnasium has earned its spot as one of the world’s most established franchise brands.
V. A Recognized and Trusted Brand
Mathnasium is a neighborhood learning center, which means we aren’t a distant brand, intimidating and unreachable. We are friendly and approachable, an integral part of the territories in which our Centers are located. Being named in the top 100 franchise lists by more than six leading business publications attests to our brand recognition, but it’s our commitment to partnerships with organizations such as the National PTA and with local schools and teachers that truly speaks to the kind of trust and respect the Mathnasium brand inspires in real families and communities around the globe.
VI. Growing with Existing Franchisees
The best test of a franchise is the incidence of existing franchisees who want to do more. More than half of existing Mathnasium Centers are run by multi-center owners. Our Franchisees choose to do more because they have a passion to change kids’ lives and they find joy in their work. Considering the fact that Mathnasium recently announced the opening of its 800th Center in the United States, and with international expansion picking up speed, it’s clear that for entrepreneurs interested in franchising, Mathnasium is a unique growth opportunity.
* * *
Choosing to own a franchise is a significant decision and one we know you’ll want to consider from every angle. The choice should not only satisfy your financial goals, but your personal goals as well. The franchise you choose to invest so much of yourself in should be a brand you will be proud to be a part of. For Mathnasium Franchisees, passion and pride doesn’t begin to describe the way they feel about their Learning Centers and what they do. Our Franchisees know that they are “doing well while doing good,” and they speak unabashedly about changing the world for the better, one child at a time.