The Mathnasium Franchise Team

Tyler brings with him a wealth of experience in various fields, including finance, systems, customer service, eCommerce, logistics, and M&A.

He combines his extensive knowledge and expertise with his excitement for Mathnasium’s mission to help the franchise grow and thrive.

Kevin started with Mathnasium in October of 2022.  Previously, he spent 8 years leading Real Estate Development and Franchise Development at Jackson Hewitt Tax Service, a franchisor with ~6,000 locations.  Kevin started his career in investment banking helping consumer and retail companies raise capital and conduct mergers & acquisitions.  Kevin holds a BA from Northwestern University and an MBA from the Wharton School, University of Pennsylvania.

Michael is a senior marketing leader who cultivates in his teams a spirit of innovation that propels business growth. His experience spans several industries and environments, including retail, healthcare, consumer products, entertainment and financial services.

His roles prior to Mathnasium include Vice President of Marketing for the Start Hearing division of Starkey Hearing Technologies and the head of marketing for Miracle-Ear. Prior to that, he held several leadership positions in Brand and Category Marketing at Target.

Jason Condello, Chief Technology Officer, comes to Mathnasium with 20+ years of experience in technology as both a software engineer (developing and implementing strategies for web, client/server, and mobile) and as a strategic leader.

Over the years, he honed his skills and expertise working at companies such as Prudential Financial, Network Global Logistics, and Automated Systems. He holds a bachelor’s degree in information technology from the University of Nebraska – Omaha, and an MBA, with a concentration in finance, from California State University – Dominguez Hills.

Ms. Goedke joined Mathnasium in January 2024 when she was named Senior Vice President of Franchise Operations.

Prior to joining Mathnasium, Ms. Goedke was Vice President of North America Development at Papa John’s International, Inc. in Atlanta, Georgia from May 2022 to January 2024;

Senior Director Strategic Market Planning at Papa John’s International, Inc. in Atlanta, Georgia from September 2020 to May 2022; and Director of Real Estate Analytics at Aspen Dental Management, Inc. in Chicago, Illinois from July 2018 to September 2020.

Tracy has been Mathnasium’s General Counsel since 2014. An expert in franchising law and an accomplished executive, Tracy protects the Mathnasium brand and promotes the development of the Mathnasium team.

Prior to joining Mathnasium, she worked as an associate at Kirkland and Ellis LLP and Eisner LLP. Tracy graduated first in her class from the University of Arizona College of Law.

Terrence joined Mathnasium in April 2012 when he was named Controller. Prior to joining Mathnasium, he was an auditor at Grant Thornton, LLP in Los Angeles, CA from 2004 until 2012.

Terrence graduated from the University of Southern California with a Bachelor’s Degree in Accounting and is a Certified Public Accountant.

Melissa Sikorski is the Director of Math Education at Mathnasium and holds a degree in mathematics with extensive experience in curriculum development and instructional leadership.

She began her 13-year Mathnasium career as an Instructor and Center Director before joining the Home Office Education team, where she helped strengthen instructional practices and support student learning across the system. Melissa has also led curriculum teams and contributed to the development of innovative, AI-supported instructional tools in collaboration with academic researchers.

Returning to Mathnasium, she brings both deep field experience and a forward-looking perspective to the creation of high-quality math content. She is passionate about helping students build confidence, develop strong problem-solving skills, and experience meaningful success in mathematics.

Mary joined Mathnasium in October 2024 and leads strategy across the business operations and education departments. She previously was a consultant with McKinsey, where she advised clients across industries on growth marketing and sales, operational effectiveness, and organizational design. She started her career in FP&A in financial services and consumer goods. Mary holds a BA in International Studies from American University, an MS in Accounting from George Washington University, and an MBA from Cornell University.

An education professional for over 35 years, Larry has devoted his entire career to finding a better way to teach and learn math.

As the originator of the Mathnasium Method™—the most comprehensive and innovative math curriculum ever produced—he inspires thousands of Mathnasium franchisees and instructors.

Larry’s life’s work has positively impacted millions of children and families worldwide by bringing them a fresh perspective on math.

For over 30 years, Marty has been dedicated to helping aspiring entrepreneurs achieve their dream of owning a business through franchising.

In his free time, he enjoys spending time with his family and playing golf.

Celine joined Mathnasium in February 2018 and has spent the majority of her time with the organization as the Center Director of the company-owned Mathnasium of Westwood. Prior to Mathnasium, she worked in the test prep space, helping students reach their ACT and SAT goals.

Celine holds a Bachelor of Arts in International Business and French Literature from Loyola Marymount University, as well as a Master of Public Policy from Pepperdine University.

Laura joined Mathnasium in September 2014 as an Administrator Coordinator, supporting operations for 13 Mathnasium Company Owned Centers.

In 2018, Laura moved to the Franchise Development team as a Franchise Development Coordinator.

She manages “Discovery Day”, a face-to-face meeting where potential franchisees learn more about the Mathnasium opportunity by interacting with key staff at our LA head office.

Alan joined Mathnasium in 2026. With 25 years of experience in business development and franchise operations. Most recently, he served as Regional Vice President at United Franchise Group, where he spent over eight years awarding franchise licenses and supporting multi-unit operators across the Southeast.

An entrepreneur at heart, Alan has owned and operated several successful businesses, including car wash and lube facilities and a logistics firm supporting major rental car hubs at international airports. He brings this “owner’s perspective” to Mathnasium, prioritizing long-term system health and helping franchisees build sustainable, high-performing businesses.

Alan holds a degree from Augusta State University. He lives in Suwanee, GA, with his wife and two children.